A theory that explains what motivates people to act in certain ways or make certain decisions is known as?

• A. Maslow's Hierarchy of Needs
• B. Marketing
• C. Meal Plan
• D. Mega-Event

Answer: (A)

Motivation and decision-making are driven by theories that describe what people seek and strive to satisfy. Maslow's Hierarchy of Needs is a framework that explains motivation by outlining a progression of human needs—from basic physiological needs up to safety, belonging, esteem, and self-actualization. As people meet each level, their priorities and actions shift, shaping choices and behaviors in everyday life and in hospitality contexts—like choosing services, seeking experiences, or pursuing personal growth. This makes it the best fit for explaining why people act and decide the way they do. Marketing focuses on influencing choices rather than detailing internal drivers of behavior. A meal plan is simply a dietary arrangement, not a theory of motivation. A mega-event describes a large-scale event, not a theory of why people are driven to act.