Travelers who tend to be the first to discover a new, unspoiled destination.

• A. Venturers
• B. Tour operator
• C. Transient guest
• D. VFR travel

Answer: (A)

Venturers are travelers who actively seek out new, unspoiled destinations and are willing to go off the beaten path to experience authentic local life. This mindset means they’re often the first to discover places before they become popular, helping to shape early demand and influence how a destination develops. They’re motivated by novelty, adventure, and personal growth, rather than comfort or familiarity.

A tour operator is a business that creates and sells travel packages, not a type of traveler. A transient guest refers to someone staying briefly at a property, not someone who seeks out new destinations. VFR travel means visiting friends and relatives, which centers on social ties rather than exploration of unspoiled places.